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Research
There's no & in Health & Wellbeing
Is the retail environment driving an over-simplification of a complex category? Typically, retailers like Boots separate health from wellbeing i...
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Simplyhealth
Simply Does It lands no-nonsense approach
With thousands of brands competing for attention in the physical and virtual space, today’s consumers are in a state of choice and information o...
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Unconventional
Plant-based brand appoints Bray Leino for UK launch
Italy’s No1 plant-based brand has appointed Bray Leino to lead the charge in securing retail listings by repositioning Unconventional for the Br...
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Culture
We opened our doors to students for Advertising Unlocked
On 9 November, we threw open the doors of our Devon office and welcomed a group of Exeter students in our first ever event for Advertising Unloc...
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Praha
We created an AI artist to ‘dream’ street art
In a radical new campaign for Molson Coors lager brand, Praha, we trained an AI artist to ‘dream’ street art and pitted it against real street a...
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Gina
Groundbreaking new product launch empowers postmenopausal women
We don’t talk about the menopause enough. So we certainly don’t talk about vaginal atrophy – better known as vaginal dryness, even though it aff...