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Freixenet
A sponsorship match made in heaven
Tell the bride, the groom, and the fancy-free singletons, there’s a Freixenet sparkling wine for every occasion. For Freixenet’s UK advertising...
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Virtual events
Choosing the right format
Across the globe, face-to-face events—especially large-scale activity like conferences and exhibitions—are cancelled. Luke Brown, Managing Direct...
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Social media
New ways to connect
Many brands are finding current circumstances and changing consumer behaviour have disrupted their business model. So now is a good time to evaluat...
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Selecting Agencies
Getting the best out of each other
With the UK firmly in lockdown, Business Development Director Austen Donnellan explores how one of the processes fundamental to this industry—how C...
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Introducing Bray Leino Bitesize
Marketing in the 'new normal'
Covid-19 has altered how we live, work and communicate. While changes in consumer behaviour and business models create uncertainty, we're also seei...
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Post-pandemic China
Digital leads the way
With China now in post-pandemic phase, the country begins its transition to the ‘new normal’, and companies and their brands, like consumers, are s...