bottlegreen Shloer

SHS Drinks

Bray Leino appointed to drive growth for bottlegreen and Shloer

We are delighted to announce we are working with FMCG giant SHS Drinks across two fantastic soft drink brands – bottlegreen and Shloer.

This new appointment sees Bray Leino become lead Agency, covering brand strategy, creative, media and social for bottlegreen. In addition to this exciting new win, we have also been appointed to manage the social media for Shloer. We will work hand in hand with our fellow MISSION Agency Speed Communications on the PR for both brands.

bottlegreen’s manufacturing process is inspired by traditional wine making techniques, blending the finest ingredients to extract the nectar used in the brand’s cordials and sparkling pressés. The brand believes that with the right ingredients, even the best days can be made more extraordinary.  The new creative platform, ‘Add a Dash of the Extraordinary’, is now live on social with a multi-channel media campaign set to launch in Spring.

Our fresh creative approach for Shloer’s social presence marks it out as the soft drink for celebrating both life’s small wins and big occasions, and is now live on Facebook, Instagram and Twitter.

Managing Director at SHS Drinks, Guy Dodwell, says: "The team at Bray Leino have shown a real understanding of both brands’ distinct personalities and how to bring them to life within competitive categories. We’re looking forward to working together to develop these identities and build meaningful connections with our consumers."

Bray Leino CEO, Kate Cox, says: "It’s great to be working with SHS Drinks, they are an inspirational business. Both bottlegreen and Shloer are fantastic brands with so much potential, we intend to drive extraordinary growth! Exciting times ahead.”

For more information on how Bray Leino can drive growth for your Food & Drink brand, contact Austen Donnellan, Business Development Director.

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