/About us

Back before anyone used the word ‘start-up’, Bray Leino did just that. Forty years ago we started up in North Devon, in a little village by the sea. There was no internet. There was no M5. There was no certainty that building a full-service creative agency anywhere outside of London could even be done.
But we did it anyway.

We’ve always taken our own path rather than just fall in with the industry crowd. Clients and visitors often remark upon our distinctive culture. They mean that we’re unafraid to do whatever it takes to get the job done.

It’s part of the same beliefs we’ve always put our trust in. So just as we’re not afraid to go our own way, we also always put our Clients first, giving them killer creative ideas that build value for their businesses.

And today? There are more than 300 of us, and we’re not just in Devon any more. We also work out of Bristol, London and Singapore, and our work is seen all over the world.

Not bad for a little start-up.

The first 20 years

Back in the 70s, two friends decided to leave their successful London agency jobs and set up their own operation in Devon. They created the moniker by combining their wives’ maiden names. Some people said they were mad, but Bray Leino was born.

Those first years were punctuated by some great work with a number of health Clients, including our first TV commercial for Medijel and a debut in the consumer arena with the iconic Ginsters brand. Some of the very first Clients from that era, like Dendron and Diomed Developments, whose famous Freederm and Bazuka brands we helped launch, are still with us today.

The second 20 years

With solid foundations established in the advertising arena, Bray Leino began to acquire knowledge and expertise in other sectors as we responded to our Client needs. Here are a few landmarks:


World Wide Web started by Tim Berners-Lee. We saw its significance and started our own digital operation shortly afterwards.


First Events stand built for CPI at a show in London (We now deliver almost 100 events in 22 countries across the globe in fashion, oil & gas and healthcare).


Started our training business working with BT and last year over 30,000 employees experienced one of our learning events.


Delivered our first fully integrated marketing campaign involving digital, advertising, PR and shopper marketing for Ibuleve and now 70% of our campaigns involved more than 4 different consumer touch-points.


Bought and planned £10m of media space and started installing digital screen networks in shopping centres, railway stations and retailers.


Designed and built our first eLearning programme for Cathay Pacific on Crisis Management at the new Hong Kong airport.


Acquired by The Mission Marketing Group PLC. Opened our Bristol office and we now have 5 offices across the UK, including London.


Topped £50m sales and we are now one of the largest Agencies outside London.


Delivered the National Census campaign and solved the biggest marketing challenge in its history with a 94% response rate.


Awarded the UK's No. 1 B2B Agency (B2B Marketing magazine), having worked with BP since 1996 and promote their products & services across the globe.


Appointed to GPS rosters for both Digital and Direct Marketing services and received the IPA Gold accreditation award for CPD.

And today...

By defining a set of values and behaviours that help us make decisions about everything we do, being clear, open, astute, ingenious, caring and brave we've created a commercial yet highly creative culture designed to build trust and confidence in our people and our service.

We take the 'caring' part very seriously and have worked with 'Business in the Community' for the last ten years, helping businesses be better for the communities around them. Everyone at Bray Leino is passionate about working with Clients who share our environmental and ethical principles.

By helping our Clients thrive in an ever-changing world, we aim to become the most recommended marketing agency in the UK. Easier said than done? Absolutely. But then, we have a history of adapting to the changing environment and evolving in ways that confound our doubters, and our net promoter score of +67% suggest we’re well on the way to achieving our aim.

We’re part of the Mission Group, one of the UK’s most respected networks; sharing skills and resources across 14 agencies and 1,000 talented staff.

Our people

Kate Cox

Kate Cox


Kate’s ‘go get ‘em’ attitude constantly reverberates around the agency, motivating the teams to do whatever it takes to deliver success to our Clients’ businesses. She prides herself on ensuring our people are challenged, fulfilled and well supported. On a rare evening off, you might find her embracing the elements on her kite board.

Giles Lee

Giles Lee

Executive Chairman

Our specialist businesses are governed by Giles, his calm demeanour and penchant for clear thinking makes him the ideal candidate to steer them brilliantly. And as our Executive Chairman, who could be better placed to run our in-house Fantasy Football League!

Martin Allison

Martin Allison

Commercial Director

As our commercial director, Martin is responsible for exploring new markets and opportunities, while simultaneously ensuring all our clients get maximum return on investment. He enjoys a spot of cycling and likes to cheer on Tottenham and Exeter football clubs (on the odd occasion they’ve done something worth cheering).

Nicola Roberts

Nicola Roberts

Executive Creative Director

Passionate about creatively solving problems, Nicola considers the film that spikes interest to the packaging that persuades people to buy, all equally important. And with a heap of experience in agencies everywhere from London to Australia, she is now one of the UK’s few female Executive Creative Directors.

Sam Crocker

Sam Crocker

Digital Director

As our Digital Director, Sam ably oversees the consistency and quality of our digital output. When he's not leading the charge at the bleeding edge of digital or working with our extended digital team in Asia, Sam is kept very busy with his new baby son.

Adam Holder

Adam Holder

Client Services Director

Adam leads our highly professional Client Services team across B2B and B2C, ensuring they have the confidence and freedom to innovate and add value to our Clients’ businesses at every opportunity. Outside of work, he’s likely to be found indulging his love of all things techy and geeky.

Alan Thorpe

Alan Thorpe

Managing Director, Bray Leino CX

Alan leads Bray Leino CX, our specialist customer experience agency. Typically, Alan and his team work with ‘C’ leaders to help their organisations stay profitably connected with tech-loving consumers. Alan’s a keen gardener, making it to the 2015 semi-final of BBC2’s Big Allotment Challenge.

Rob Grahamslaw

Rob Grahamslaw

CEO Bray Leino Events

Rob leads our International Exhibitions, Conferencing and Live Events business, inspiring, creating and delivering important face to face experiences for Clients around the world. Rob heads up a fantastic team of highly experienced events professionals. In between globe-trotting, he’s a keen rower and Newcastle United fan.

Anna Donaghey

Anna Donaghey

Head of Planning

As a former employee of Rover, Barclays and M&C Saatchi, Anna came rather well equipped to head up our planning department. When she isn't unearthing clever new ways of solving Client's business problems, she's a rather formidable poker player, and a slightly less formidable runner.

Austen Donnellan

Austen Donnellan

New Business Director

Austen helps bring in the steady stream of new opportunities for Bray Leino, with a unswerving focus on making sure we have the right business partners to fit our skills and culture. In his spare time, he is usually sporting lycra or neoprene, in some leisure capacity or other.

Fiona Beauchamp

Fiona Beauchamp

Head of Activation

Fiona is the bright spark charged with bringing brands to life for consumers face-to-face. A passionate marketer, what Fi doesn't know about shopper, promotions, partnerships, experiential & conferencing, probably isn't worth knowing. Her evenings and weekends are often spent converting derelict barns and reconditioning furniture (like you do).

Patrick Furse

Patrick Furse

Director of Digital Experience

Formerly European Creative Director at Sapient Nitro, Patrick is a fully paid-up geek, who – as well as being versed in arcane computing languages – also studied at the Royal college of Art. In between erecting wonky shelves in his dilapidated shack in the country, he enjoys spending time with his family in Devon.

Stephanie Morgan

Stephanie Morgan

Director of Learning Solutions

Stephanie directs our learning business, leading and managing the design and delivery team. Stephanie ensures we exceed our customers' expectations by building learning cultures fit for today’s digital world. She also likes to cut loose with a spot of Salsa dancing.

Steve Chambers

Steve Chambers

Media Director

Plucked from Mediacom almost a decade ago, Steve puts his invaluable experience to the test every day by leading our Media department in everything from channel planning to audience identification. A man of many talents, Steve golfs, snowboards, surfs and if he’s not spending any time that’s left with his family you might find him under the bonnet of a car.