RELATED WORK, NEWS & OPINIONS
Building on the success of Brittany Ferries' previous brand campaign, here's the next instalment.
Media specialist Adam Crispin gives us a snapshot of the media landscape.
When your family name is also your brand, the decisions you make, the quality of your craftsmanship and the integrity of your principles affect not only your business, but the security of future generations.
Our brief was to create UK demand for Norwegian seafood and while the results are still being hauled in, we can say that visits to their social media page has increased ten-fold after a tactical ad ran in major papers.
Desiring more prominence, we needed to grow the audience for Thatchers' premium ciders – Katy, Vintage Cider and Rosé – both regionally and nationally.
To connect with new audiences and unify its message, we are helping Brittany Ferries meet its new business challenges through a full cross-channel (no pun intended) campaign.
With this fully integrated campaign created to help change consumer interest in this well known Danish bacon brand, we would change breakfast forever and outperform targets too.
This important campaign featured in TV, radio, outdoor, press, mobile, and digital and it would prove so popular, we would have to go to reprint.
Nice new creative idea makes up the latest in a series of new healthcare TVC releases for us this year.