Direct Marketing and E-crm

We have in-depth experience of developing successful customer acquisition programmes, across all media, from Direct Mail to Online to TV. These programmes range from short term tactical campaigns, to longer term strategic programmes over many years. We are also heavily involved in CRM programmes for our clients and have experience of DB development, analysis and segmentation. Many of our clients have dual branding and acquisition objectives, so we are very adept at producing brand response campaigns.

Related sections:
Advertising, experiential, print, packaging, TV production, sales promotion, experiential, database management