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Freederm demonstrates solidarity with teenage audience following shock JLS split

We were as distraught as anyone at the announcement of JLS’ shock split last week, and wanted to take the opportunity to help one of our clients, Freederm, reach out to their inconsolable teenage audience. more

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Talking shop

Our Destination marketing team recently launched Mall-to-Mobile, a digital service for shopping centres, enabling retailers to share promotions, news and local interest information with their customers. more

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Fast track to fame

Freederm asked us to come up with something that wows their teenage audience. We think we’ve done it. more

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Sunday best

We love weekends. So we were tickled pink when Shloer asked us to create their first ever on-pack promotion around Sundays.
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Like a horse and carriage

In the past we’ve worked with pioneering bread makers Vogel’s to create the concept of ToastTones, as well as conducting a National Toast Census and uncovering the formula for the perfect slice of toast.

Recently we’ve been working with them on our latest innovation – the Toast ‘n’ Tea-O-Tron 3000, an ingenious device which might just revolutionise the way you think about the marriage of bread to humble cuppa. You can see some of the ‘Tron in action at the top of this page. more

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Jump point

What will the competitive landscape look like for small and medium-sized businesses at the end of this decade? We helped our client Bibby, the UK’s largest independent invoice finance provider, find out. more

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Digital love

We’re delighted to welcome the Yucca e-commerce and digital team to the Bray Leino family this week. The acquisition of  this Bristol-based agency will boost our digital team to 57 people, with specialists in strategy, user experience, information architecture, design, development, digital marketing, mobile, search marketing (SEO & PPC), affiliate and social media.

Yucca brings over £1million of business and an impressive and experienced team, along with some great clients including Clarks, Silverstone Circuits, Hoburne Holiday Parks, howies and Motability. Yucca will become Bray Leino Yucca and have already moved into their new digs in our Bristol office.


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I have confidence the world can all be mine

We’ve been working with Freederm for the last few months on their Free Your Future campaign, which came to an end in August. It’s been a really interesting project for us.

Run with brand partners MTV, NME, BigTop40 and LOOK Magazine, it offers Freederm’s youth audience the chance to win some great experiences working for some very desirable brand names, and there are plenty of cross-promotional opportunities for all the partners involved, on TV, radio and online.
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Big Bro is 5-alive

Come on, you didn’t seriously expect Big Brother to slope off quietly, did you? That’s right, the hugely popular (and sometimes controversial) show is back with a suitably loud bang after being given a new lease of life on Channel 5. It’s tipped to be the biggest ever, with a host of top names secured for the celeb launch and a massive amount of media interest in the rejuvenated format.

Even better, for the second year running, we’ve secured the valuable sponsorship rights for Freederm with, amongst many other things, a corking new competition on their Facebook page. more

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Teenage dreams so hard to beat

We’ve been working with the skincare experts Freederm for the last few years as the brand has gone from a standing start to #1 in a crowded market. Up until now we’ve been helping Freederm talk mainly about their leading Gel product. So we’re really pleased to be introducing their wider skincare range in this new TV campaign.

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