tag /digital

Most recent items tagged 'digital'

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/GPS

Digital Marketing: How to stay on top of new technology, the Bray Leino philosophy

In the last couple of years, the pace of digital change has exceeded warp speed and shows no sign of slowing its acceleration. Staying abreast of the latest technological developments can seem an increasingly daunting task, but there are behaviours and strategies that can make it more manageable. more

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/GPS

Digital strategy: How to choose the right digital marketing channels

The diversification of digital channels has created a boon of entertainment, engagement and social interaction for users, and established innumerable new branding and communications conduits for marketers in all sectors. more

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/GPS

The Customer Managed Relationship: Why traditional Direct Marketing tools are no longer enough

Direct marketing has changed. The customer journey no longer involves a series of well-understood, linear touch points that are fairly easily predicted and influenced. more

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/Public Sector

Wholly rollers

1Jan2013

Our new campaign for Smokefree South West has just launched – and it packs a punch. One third of all smokers (about 300,000 people) down here in the south west roll their own. We were challenged with exploding the popular myth that hand-rolled are ‘better’ for smokers than cigarettes, so we’ve worked up a website, TV, radio and outdoor campaign to do it. more

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/brittany ferries

Ship shape, Bristol fashion

30Aug2012

We’re delighted to have been appointed as lead agency on the £4.5 million integrated Brittany Ferries account. more

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/castrol

Olympic challenge

Event management challenges don’t come much bigger than taking 65 of the world’s most important Castrol Distributors to a five day event at the London 2012 Olympic Games. more

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/census

We helped shape tomorrow

25Jul2012

The Office for National Statistics (ONS) published the first results from the 2011 Census last week. more

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/freederm

Fast track to fame

27Apr2012

Freederm asked us to come up with something that wows their teenage audience. We think we’ve done it. more

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/chewing gum action group

Play your part

16Mar2012

Last week the Chewing Gum Action Group (CGAG) unveiled their ‘Do your country proud – bin your gum’ campaign ahead of the Olympic and Diamond Jubilee celebrations.
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/census

Tomorrow’s world

30Nov2011

We were the lead agency working on the 2011 Census alongside the Office for National Statistics, collaborating with its partner agencies. Our work on the ‘Help Tomorrow Take Shape’ concept was integral in communicating the participation message to communities across 26 million households in England and Wales. In short: Everyone, Everywhere.
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